Review Reply Agent

Replying to reviews takes time, and the hard ones are easy to get wrong. A defensive reply to a 1-star review, or a sentence that sounds like an admission of fault, can do more harm than the review.

This agent kit drafts public replies for each star level differently: short and personal for 5 stars, calm and offline-focused for 1 and 2 stars. Every review is screened first against 13 red flags, including legal threats, injuries, property damage, health claims, discrimination claims and possible fakes. Flagged reviews get first steps, who should handle them, and a neutral holding reply instead of a normal draft. It also writes review-request texts and emails that ask for honest reviews.

Inside: the agent instructions, a reply playbook by rating and situation, a brand-voice worksheet you fill in once, an escalation checklist with a log template, conversation starters, a Claude Code subagent, and a full worked example.

For owners and office managers of local businesses, app teams answering store reviews, and agencies replying for clients.

Limitations: it doesn't connect to any review platform or post anything. You paste reviews in and copy replies out. It can't check your customer records or prove a review is fake. It is a drafting aid, not legal advice.